YUMDDA (염따) is a South Korean rapper who debuted independently in 2006 with "Where Is My Radio?". He is known for his funny character, his 'FLEX' brand, and his use of the made-up expression "빠끄 (ppakkeu)". In 2020 he, along with The Quiett, founded Daytona Entertainment. He is a member of the super-group DAMOIM and was a producer on the 10th season of Show Me The Money with TOIL (7).